A long eared rabbit eats a big carrot ... a lenticular image ... the rabbit takes a bite and stamps his foot as you move the purse around. Look at the 3rd photo for a demonstration.
The purse is made of plastic, 17cm long and almost 10cm tall,  with a chrome top and a very satisfying snap shut clasp. Inside is a big and small compartment and another lid zip shut compartment. The smaller compartment (behind the zipped one) see 4th photo - is just the right size for bank or credit cards.
I have green or grey.
The grey one has a good moving image but the grey plastic has developed a few darker spots on the surface - so this one is cheaper.